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WBL Personas

Are you a new WBL Member? A long-time member interested in getting more involved?  Thinking about joining WBL but not sure how membership can meet your needs?  WBL Personas are here to help you!


What Are WBL PersonasTM

The WBL Personas are six infographics that show how current members, from all health care sectors, use the WBL network to reach their goals. Each persona includes a list of WBL resources and proposed action steps you can take to help you overcome challenges, develop new relationships, and advance professionally. The personas also include tips to help you give back and contribute to this group of outstanding women.


Which WBL Persona Is Right For Me? 

Take the quiz or click on an opportunity below to discover which persona you identify with and take advantage of all WBL has to offer. 


        The Networker – Connect With Your Peers
I am the only woman on my company's executive leadership team and I enjoy spending time and learning from other executive women. I want to look outside of my traditional professional networks to connect with friendly and supportive peers.

         The Newcomer – Create a New Network
I am an executive woman who has recently relocated to a new city. I am also new to the health care space. I know how important it is to connect with other executives and build a network in my new field, but I need to find a way to do so with my current work demands which limit my time for networking activities. 

        The Searcher – Find a New Opportunity
I am an executive woman who is exploring ways to use my talents and expertise in a new role. I'm certain I can take my career to the next level with a new role or board seat, but additional resources, tools and networking would be helpful to find and prepare for my next opportunity.

         The Advancer – Excel in a New Role
I am an executive woman who has recently been promoted to the C-suite in my company. I'm thrilled to have proven myself as a strong leader and I'm looking for resources and mentors in order to develop new skills to succeed in my role. 

         The Connector – Improve Your Business 
I am an executive woman currently looking to grow my company by finding the right contacts and opportunities. I'm an expert in the health care industry and I want to use my expertise to strategically make contacts, build partnerships and grow my business. 


         The Advisor - Stay Informed & Active 

I have enjoyed a successful executive career and I wish to stay active in the health care industry.  I am now seeking a way to utilize my experience and skills to stay current and find a meaningful role as a board member, advisor, or leader of my company. 

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